Why small businesses are struggling and what they must do to stay relevant

Since 2020, many Indian SMEs have seen their top lines stall, not due to weak demand, but because the game has changed. Formalisation and GST-driven market access have tilted the field in favour of systemised, tech-enabled players. For those stuck in the middle, the message is clear: get up or get out. Now’s the time to build structure, not just survive on hustle.